Online Ordering Benefits to Your Business
Customer loyalty comes at a price. Patrons have expectation for customer service at every touch point of a restaurant. This isn’t a groundbreaking idea, but sometimes it is a little tough to grasp. While you may think that, as a restaurateur, the amenities and ordering options that you need to provide and ensure a good customer experience for your patrons has only to do with what you stock in the store (menus, a nice ambience, clean restrooms and quick service, for example), it’s not quite that simple. We live in a time where customers’ expectations are constantly changing.
With the rise of the social and mobile applications, many customers expect a restaurant to integrate this technology into their eating experience. Customers want to “check in” at their favourite restaurants, and share preferred menu items with friends. To do this, you can add your restaurant to a reservation network like OpenTable or try something that can directly affect your sales.
Why Do People Love Online Food Ordering?
Online ordering now represents 30% of the daily takeaway ordering (Cowen and Company Research Report) and the number keeps growing. Why is this happening? Two main reasons:
It’s Very Convenient
Today, more people than ever order online thanks to the Smartphone and tablets. Studies show that about 69% of customers order food online using a mobile device. Whether stuck in traffic, riding the bus or on a break, anyone can place an order quickly and easily, as opposed to waiting until getting home or starting to call.
No Misunderstandings and No Frustrations
One of the biggest issues with phone conversations is that misunderstandings can happen quite easily. Usually due to the noise, either in the restaurant or on the other end of the line, all it takes is one mistake to compromise an order and frustrate a customer. With online ordering, all preferences are specified directly by the customer, so there is no room for confusions or misunderstandings.
Social and Mobile
Another benefit of online ordering systems is that they’re tailor-made to enhance your social and mobile presence. Imagine adding a “share,” “tweet” or “like” option to each customer’s order. Not only does this type of function allow your customers the ability to interact with their favourite social media networks through your ordering interface, but it is also a wonderful means of viral marketing. Each customer who shares his order becomes an ambassador for your brand.
What’s the Best Way?
Online ordering sure does sound great, doesn’t it? Luckily, Asimot App can make sure that the integration process is painless. Online ordering exactly what you need to take your restaurant to the next level, and Asimot App is prepared to help you do just that.
Asimot provide food ordering platform that brings you food from restaurants near your location. Just like Asimot go around town delivering delicious cuisines to your doorsteps. you can go through and pick Order from restaurants and live track your order as it reaches you. With no minimum order and lightening fast delivery, there’s no reason to step out of the comfort of your home!